The rolling oasis,
camping, without roughing it
The Rolling Oasis is a caravan hire business in the Lake District for families and couples who love the outdoors but don’t fancy roughing it. They’re campers at heart rather than festival-goers, so the brand needed to feel relaxed and outdoorsy with a proper touch of comfort, the kind of place where there’s real coffee, a big comfy bed and fairy lights strung up outside.
I built a full logo suite around an oval emblem, with a circular badge, a wordmark and an RO monogram for the smaller spaces, and paired it with warm, hand-crafted type that feels cosy without being twee. I then pulled it all together into their first set of brand guidelines and carried it through onto van livery, merch, stationery and little welcome extras for guests. I’ve also started designing the website, which launches next spring.
SERVICES
Branding, Brand Guidelines, Print & MerchSTYLE
Relaxed and outdoorsy, a touch of glampingiNDUSTRY
Holiday caravan hireThe Brand
A full logo suite, from the oval emblem to the RO monogram, with type and colours that feel like a slow morning outside.
Ready to build something,
that actually feels like you
Have a look at how I work, explore the services or just get in touch. No pressure and no hard sell, just a proper conversation about where you’re at and what might help.
Not sure where to start? I’ll look over your brand for free and tell you what I’d change.